Fenty Beauty, Rihanna’s make-up line, has been named one of Time Magazine’s Best Inventions of 2017.
.@TIME mag named @fentybeauty one of the 25 best inventions of 2017! I'm honored and I have to send love to everyone who's supported this brand in the 2months that we've been here! Glory to the Most High. https://t.co/sGxsiO6wxA pic.twitter.com/GsPG64A93P
— Rihanna (@rihanna) November 16, 2017
It’s Rihanna’s commitment to diversity and inclusion that helped secure the award. “…makeup companies often cater to women with light to medium skin tones, both in products and advertising, and sideline women of color,” TIME says.
“Not so with Rihanna’s line, Fenty Beauty, which launched in September with 40 shades of foundation and a diverse array of makeup models,” they explain. The products join other honorees such as the Nintendo Switch, Tesla Model 3, and fidget spinners.
Read the full list of TIME’s 25 Best Inventions winners here.
